Claude 101: Beyond Chat, Into Action

With Projects, Skills, MCP, and Claude Code – Claude now knows your business. It connects to your actual tools: your CRM, your GA4. It doesn’t just answer. It acts. And here’s the thing nobody tells non-technical people: you don’t need to code. You don’t need a technical background. You just need to know what problems you want to solve.

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9 April 2026

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4:00 pm

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GridAKL Lysaght Building

With Projects, Skills, MCP, and Claude Code – Claude now knows your business. It connects to your actual tools: your CRM, your GA4. It doesn’t just answer. It acts.

And here’s the thing nobody tells non-technical people: you don’t need to code. You don’t need a technical background. You just need to know what problems you want to solve.

What you’ll walk away with

  • A clear, honest picture of what Claude can and can’t do for a real business – no hype, no fluff
  • Live demos showing Claude connected to actual tools – you’ll see it in action
  • A practical framework for identifying which of your workflows AI can take off your plate right now
  • Confidence to stop re-explaining your business to AI every single day
  • A path forward – whether that’s you or someone in your team doing the implementation

Who is this for?

Business owners, founders, and operators curious about AI. No technical experience required.

Your Hosts

Hanna Siebdrat
Automation consultant. Specialises in connecting AI to the tools businesses already use.

Gau Kurman
CMO at an AI engineering company. 15+ years in marketing. Works at the intersection of brand storytelling and AI-powered content systems.

Details

Date: Thursday, 9 April 2025
Doors open: 3:45pm
Workshop: 4:00pm – 5:30pm
Location: AWS Pop-Up Loft, Auckland CBD
Capacity: Limited to 40 seats
What to bring: Yourself and a laptop