28 October 2020
9:30 am
GridAKL Lysaght Building
147 325
Introduction
This 4 hr workshop is perfect for business owners and marketing managers. We’ll show you how to build awareness for your business and generate enquiries.
What we’ll cover
We have a simple methodology that we apply to all businesses we work with. It’s this framework that we’ll introduce to you. There are 3 elements:
Strategy
- What message are you trying to communicate?
- Who are your customers and what platforms do they live on?
- Understanding the above 2 points helps us inform what type of content you should create.
- How do you measure progress?
Creative
- How do you bring your message to life creatively?
- Best practice for copy writing, imagery and videos.
- A simple tutorial on how to plan, shoot and edit video using your Smartphone.
Technical
- How do you use the various social media platforms to build and engage your audiences?
About Your Trainers
Dom and Andrew run AD HOC.
We’re Virtual Marketing Directors. We work with SMEs to provide strategic advice and “how to” technical coaching.